Glossary
What is Deal?
sales opportunity
A deal is a concrete possible sale with a lead: it has value, a funnel stage, an owner, and ends won or lost.
Example
The same person can have several deals over time: a consultation now, a contract next year. Each has its own value and stage.
Why it matters
Separating lead (person) from deal (sale) shows how much pipeline you have and what you won: not just how many names are in the system.